Be Responsible
We take care of people, products, and the planet, promoting responsible and sustainable choices every day.
Sort by:
18 products
18 products
Anti-hair loss shampoo for men 100% Vegan
Men's shampoo specifically for hair loss problems. Gently removes dirt and impurities, reactivating circulation and delaying hair loss. Formulated with innovative surfactants and free from SLS/SLES.
VEGANOK certified product made according to the Trust philosophy
Anti-yellow shampoo for hair and beard, 100% Vegan, specifically for white or bleached hair.
Formulated with innovative surfactants, free from SLS and SLES, and enriched with blue-violet pigments, it neutralizes warm and golden tones in white, blonde, or bleached hair, enhancing its natural highlights.
VEGANOK certified product made according to the Trust philosophy
Anti-yellowing shampoo that neutralizes yellow tones in white and/or platinum blonde hair.
Ideal for dry and damaged hair.
Recommended for both natural and colored or bleached hair.
Restructuring acidic pH shampoo with 100% natural Mediterranean pigments.
Adds more shine to the color and restructures the hair.
It reconstructs, embodies, and recreates the internal structure of fine, flat hair, giving it strength, tone, and vigor.
Volumizing Experience shampoo is enriched with a color-safe formula to preserve and maintain your natural and/or cosmetic color.
Shampoo for sensitive scalp and dandruff-prone hair 100% Vegan
Purifies, decongests, and refreshes the scalp, inhibiting dandruff formation and providing an antioxidant effect.
VEGANOK certified product made according to the Trust philosophy
Shampoo for very dry and damaged hair, 100% Vegan.
Shampoo with an extremely soft and light texture that intensely nourishes and hydrates, deeply repairs the hair fiber, providing tone and silkiness without weighing it down.
VEGANOK certified product made according to the Trust philosophy,
Low Shampoo with anti-frizz effect 100% Vegan
Shampoo with a soft, creamy texture suitable for all hair types. It generates a fluffy and delicate lather that is easy to rinse, thanks to gentle, hypoallergenic surfactants.
VEGANOK certified product made according to the Trust philosophy
Compare up to 3 products
Compare products and find the best solution for your hair needs.
Product name
Compare up to 3 products
Compare up to 3 products
Compare products and find the best solution for your hair needs.
Product name
Compare products
Not sure? Try our hairquiz!
Compare products
Discover the Rica world
Get inspired
We find inspiration in nature, in people, and in places, transforming every experience into authentic value.
Condividi la cultura
We believe in beauty as a good to be shared, promoting dialogue, respect, and well-being among different cultures.
Rendilo fantastico
We share our vision with energy, creating meaningful experiences oriented towards people's needs.
