Everyone is relatively aware of how dangerous sun is for the skin’s well-being; this is the reason why we tend to protect ourselves by using specific products that protect and hydrate our skin.

But do we equally care for our hair? When we expose ourselves directly to sun, our hair undergoes dryness and dehydration. Even hair color (natural or cosmetic color) fades away, letting hair look dull and fragile.

This is the reason why Rica, has developed Naturica Sun, a brand new line dedicated to the summer season, aiming to protect scalp and hair from aggressive conditions such as sunrays, sea salt, wind, limestone and UV rays.
This line is capable of making hair healthier during summer, but even during autumn, at the end of the holiday season.