Our mission
Rica is Responsible Beauty
Rica’s commitment, today more than ever, is to spread the concept of Responsible Beauty, a mission that has become a real philosophy for us. In this way, we make each production phase sustainable, by carrying out a careful and daily check on the raw materials, selected exclusively from natural and organic products.
We are also committed to being totally cruelty-free, eliminating any animal testing at every stage of production.
Our mission is to create natural treatments that enhance the beauty of body and mind.
We responsibly produce professional products of exceptional quality and continuously invest in Research and Development.
We strive to be flexible, to respond quickly to changing market needs, and to provide an immediate response to customer requests while maintaining our global vision.
Three founding pillars:
PEOPLE
We work trying to influence positively the lives of our employees and our customers in every country in which we have a business presence.
Rica’s people strive to embody that passion in all that they do.
PRODUCT
Rica’s commitment to utilize and preserve our natural resources, together with the mission to produce through high-quality standards, require daily careful control on raw materials used, exclusively selected from natural or organic products with the added objective of identifying natural ingredients with outstanding properties to use in our products.
PLANET
All production processes, quality control and distribution come from Rica facilities, eliminating the need for a supply chain. This ensures a limited environmental impact thanks to fewer working stages, reduced emission of carbon dioxide and limited and concentrated use of resources: all this substantially reduces the amount of pollution.
Shortened distances, processes and stages of production help the environment and guarantee our customers superior quality control.
