Naturica Moisturizing Defense Shampoo has won the L'Officiel Beauty Awards in China, as the best 2020 shampoo.The award won is the third recognition in Asia in recent years, after the Energizing Miracle treatment and the anti-hair loss lotion Natura'rt Fortifying Shock Treatment. A sign that Rica's road so far is...
Colordem won the HPA
In 2019 Colordem won the special Hair Product Award as the best shining and long-lasting color.Colordem is the new demi-permanent color technology with an acid PH and no ammonia, enriched with Prickly Pear and Aloe Vera extracts for superior hydration and protection for hair and skin. A unique coloring experience...